DePaul University / Social Media

Personalizing the experience.

Education

Strategy

Campaigns

Interactive

A smartphone displays a vibrant "Greetings from DePaul University" postcard, showcasing a sunny campus scene with lush greenery and brick buildings.

With approximately 16,000 undergraduate and 7,600 graduate/law students at its campuses in Chicago’s Lincoln Park and Loop neighborhoods, DePaul University is the 13th largest private university in the United States, the largest private university in Illinois and the largest Catholic university in the United States.

We developed an engaging way to help incoming students build and strengthen their personal DePaul connections by enabling them to share their campus experiences.

Animation of the spring, summer and fall seasons rotating through the the DePaul University postcard graphic

A smartphone screen shows a basketball player from the knees down, wearing white shorts and sneakers. The text "Go Blue Demons" is overlaid at the bottom.

A white smartphone displays a blue screen with a city skyline and train illustration above the text "DePaul at the Loop." The background is bright yellow.

Smartphone with a blue screen showing "DePaul Lincoln Park" in white text, alongside an outline of a building. Background is bright yellow.

Illustration of Chicago landmarks like Navy Pier, Wrigley Field, and a lion, with "DePaul Immersion Week" text below in vibrant colors on a blue background.