Ferno invented the pre-hospital emergency medical solution industry in the 1950s, setting the global safety, reliability, and design standard. Decades later, however, larger rivals had overtaken the category it created. With the launch of its next-generation Power X2 ambulance cot and Power F2 fastening system, Ferno saw the perfect opportunity to reassert itself—partnering with Multiple to create a go-to-market strategy to bring its powerful, collaborative, authentic story to life.
Ferno
Reestablishing expectations for those who hold themselves to higher standards.
“The goal is to change the industry. To make an impact in the emergency response industry. Make it easier on EMTs to reduce injury risk and extend careers.”
Jonathan — Project Engineer
“They listen. And, that's allowed us to be able to focus on the other areas of the organization, the other areas of the job, the actual responses and the medical side of it.”
Bronwyn — EMS Chief
“Fernos ability to provide equipment and devices, that's safer for the healthcare providers, it definitely allows us to focus more of our attention, to the patient, to provide better patient care.”
Jason — Founder & CEO
Special thanks to our video/photography partners:
Gregory Miller Pictures - Lifestyle and people imagery
MotionPossible - Studio product imagery
Scope of Services
Strategy
Research,
analysis,
data visualization,
content strategy,
campaign strategy
Content
Copywriting,
motion graphics,
social content
Technology
Front-end development
Branding
Positioning,
messaging
Design
Integrated campaigns,
digital experiences,
print/packaging
Marketing
Social media campaigns
Blue Valley Pediatric Dentistry
Digital / Web