Sedgwick / Brand Strategy and Website

Designing smarter ways to access vital information.

Sedgwick looked to us to improve the experience for all of its website visitors, especially those seeking vital claims information. Multiple strategized, designed, and developed the Sedgwick website based on the approved functionality and site architecture determined during the website audit.

Professional Services

Strategy

Interactive

Motion

We used an iterative approach to assess Sedgwick’s content strategy and digital ecosystem, organize existing and desired content, and align required functionality with the new site’s vision and goals. We crafted a distinctive digital brand that conveys the essence of Sedgwick’s Caring Counts positioning.

Two people canoeing on a lake with mountains in the background. One smiles with sunglasses, and text reads: "Compassionate care focused on you."
Website homepage with a purple banner featuring a woman smiling, and text reading "If you care, there's a place for you here." Below, sections describe company values, including accountability, collaboration, and empathy. Icons for social media links and a "Begin your search" button are visible.
Website homepage with a construction worker in a yellow hard hat and neon vest reaches for a box on a warehouse shelf. Blue header reads "We're here when you need us."
A grid of minimalist white line icons on a solid blue background, depicting various symbols like a lightbulb, cogwheel, and handshake, representing ideas and collaboration.
Three smartphone screens display the Sedgwick website. The first shows a patient with text "Compassionate care, focused on you." The second features a navigation menu. The third highlights "Global solutions" with an icon and text.
Four illustrated icons represent various concepts. Top left: person, cross symbol, email. Top right: lightbulb, folder. Bottom left: fingerprint, globe. Bottom right: ribbon, briefcase.
Sedgwick webpage showing a global map with countries in various colors, highlighting service areas. Text above reads, "Global solutions. Local expertise."
A world map highlighting countries in different colors: North and South America in blue, Europe in green, Asia-Pacific in purple, and parts of Africa and Asia in orange.
Sedgwick Spain webpage screenshot showing a clean layout with green accents. It features sections on company introduction and business areas.
Web page titled "Find an expert," listing professionals in Spain. Each entry has a name, location, expertise, and a "Learn more" button.
Snapshot of a webpage where two workers in safety gear look at a computer screen in a dim, green-lit industrial setting. Overlaid text reads, "Encuentra a un perito" with a search button.